Better market intelligence - How to collect customer views and opinions and to find out what is happening in your market.
Market intelligence sources - List of information analysis, magazines and all sorts of useful sources for collecting marketing intelligence in technology sectors
Database analysis - Using your own internal information to provide better insights into your customers
Strategic analysis - What is involved in strategic analysis and why do you need it to set the direction for your business.
Market research for strategy development - Why taking another look at how research fits with your business can add value to the end results.
Customer Knowledge- Why customer knowledge is crucial to building strong customer relationships, and why there is more to it than historical information.